![]() ![]() ![]() Thank you so much to our very talented and patient proof-reader, Jock Freeman. Make sure you say g'day when you see them coming! Each of the newsletter delivery volunteers will have one to wear when they do their rounds. They are fluorescent yellow, with 'Volunteer' and the Brown Hill Progress Association logo on the front and 'Brown Hill Community Volunteer' and '' on the back. The vests have been funded by profits generated through advertising in the newsletter. Keep an eye out for our new 'Brown Hill Community Volunteer' vests. Thanks also to Alice, Brian, Hazen and Rachael for helping to coordinate the volunteer team and get boxes of newsletters to them on the night before delivery starts. A huge thanks to our ongoing volunteer delivery team members, including: Brendan, Jodi, John, Liz, Merrilyn, Sandra, Sharon, Stephen, Sue, Tania, Trish and Victoria. Over the year, we have welcomed Anne, Barry, Glennis, Carolyn, Dianne, Heidi, Ian, Jo, Laura, Penthea and Rhonda to the team. Thanks to our dedicated volunteer delivery team! Recently, we have farewelled from the team Bernie, Laura, Louise and Sue who have delivered since the team was formed for the delivery of Edition Five in February 2017. We are very grateful to our advertisers for financially supporting this project. We would also like to thank the local groups and organisations that submit interesting stories, images, news and dates for the diary to share with the people of Brown Hill. Thank you to Caledonian Primary School for their support as the contact for submissions, location for committee meetings and provision of wonderful stories written by students. Not only does this help to promote local businesses, but it also allows the newsletter to be financially self-sustaining, meaning it can continue into the future. Through additional funding from the Brown Hill Partnership, the Progress Association developed this Online Community Hub, which includes loads of information about Brown Hill and, in particular, an extensive community directory.Īnother significant achievement has been the inclusion of paid advertising in the newsletter. Since then, we have made it to a bumper edition of 24 pages, with Edition Four being 16 pages and also including the eight-page Edition 1 of the 'Brown Hill Directory'. Wow, happy Edition 10 everyone! What a milestone for what began as a small group of six volunteers with $5000 'seed funding' from the Brown Hill Partnership Group and now regularly involves 29 Brown Hill locals and is financially self-sustaining!Įdition One of the Brown Hill Community Newsletter was six pages and was delivered to around 1700 letterboxes around Brown Hill by Australia Post in May 2016. Postie has raised $3.5 million in seed funding from the Los Angeles-based firms Bonfire Ventures and Crosscut Ventures to expand its business (maybe through direct marketing?).From six pages to 24 and six volunteers to 29 in ten editions - what a great success! “It’s now possible to open up a whole new scalable media channel by leveraging the same data driven insights and quantitative approach as digital.”Īccording to study from the Direct Marketing Association, direct mail campaigns rang up $46 billion from advertisers and companies in 2014, and Fink and his co-founder are hoping that number will climb. ![]() “A highly targeted physical piece of mail, especially in today’s ephemeral world, elicits an emotional response that goes above and beyond what is possible online,” says Fink, in a statement. Where once Fink focused on reaching the widest possible audience with a viral message that could cut through the noise of online advertising, the scale of his messaging is now much smaller, even if the scope of the market he’s trying to capture remains just as vast. Neddenriep served as the chief technology officer for Science - a role he’s continuing at Postie. The company was founded by Dave Fink and Jonathan Neddenriep, two former principals at the startup studio and early-stage investor, Science. At the early-stage investment firm, Fink said he was responsible for marketing activities for companies including Dollar Shave Club, DogVacay, SpringRole, Wishbone and Hello Society over the six years he worked at the company. ![]() Using the service, customers can access demographic, interest and behavioral data of more than 320 million people can use retargeting to provide direct mail campaigns and integrate with existing customer relationship management tools. Postie uses a combination of online data collection and an on-demand print and mail technology to give its customers turnaround times on print orders in as little as 24 hours, and what the company boasts is the equivalent of online ad-targeting. Unilever buys Dollar Shave Club for reported $1B value ![]()
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